GOal of the century - Hyundai
Maradona’s goal may be the goal of the century. But, that’s so last century. The goal for our century is much bigger than that. Bigger than any goal that’s been scored before. And to score that, we need the biggest team ever to be put on the pitch. Hyundai presents Goal of the Century, a goal of a sustainable future of football and the world.
CASE FILM
LAUNCH FILM
OOH
The launch film was placed on various OOH locations across the globe, including UK’s most popular billboards at Piccadilly Circus.
CAMPAIGN LANDING PAGE
TEAM CAPTAIN
Steven Gerrard was chosen as the captain to lead “Team Century”. Their aim is to bring sustainability to the forefront of football and the world as a whole.
TEAM CENTURY
We will “transfer in” more players in Team Century in the next few months leading to the World Cup. After Steven Gerrard, we transferred in the biggest band in the world right now, BTS.
CREDITS
Art Direction - Stefanie Schellwies, Felix Ebell, Alexandre Amaral
Copywriting - Hamza Ali, Florian Schneider, Irakli Asatiani, Blake Waters
Creative Direction - Felix Umbach, Florian Schneider
Agency - Jung von Matt / Sports
BROWSE PROJECTS
